This is old news to some of us. Gibson's Chapter 11 episode had recently been endorsed by the court, creditors & stakeholders, meaning- Gibson will continue to run with a new plan so that its earnings would mend some nasty holes in the organization. Make no mistake in thinking that the instrument wing of the organization is still making money; there are proven records to account for the figures. The rot lies with its consumer electronics sector & a temporary legislative scare which was far-reaching than expected (red: CITES). Compounding this bleak episode is the slackening QC which made the brand name a butt joke in cyberspace.
More importantly, the system in place exercised its authority in removing the individual at the helm for his inability to oversee a fractured company, whose spirit of innovation got in the way of Gibson's most respected & proven trait- heritage. Evidently, this had taken a toll on the business' core focus & abating signs were plain to see but for the man in charge, he continued to be blindsided.
We shouldn't expect immediate resurgence but things are in place. The climb back up will not be easy. There are emerging names in the industry that had relegated Gibson into ordinary territory but these entities lack the foundations & proven track record to engulf the market. They remain a small time force of reckoning waiting for that moment of greatness which, fortunately for Gibson, may never come. I'm not a Gibson fan but I will support remorseful entities on its path of rehabilitation; it's part & parcel of learning.
3 comments:
Positive tones :)
It's good news bu they are obviously a company in need of deep reform. I've dealt with Gibson as both a Gibson fan and a company and as 'just a Gibson guitar player' they very clearly don't care about their customers. As a company, at least they would reply to my queries. Anyway, let's hope this blows over soon and they can focus on what they do best, making kickass guitars.
Post a Comment