Electro Harmonix: Pedal amp

Electro Harmonix has a new amp come June's end. It doesn't look like an amp, you say? It's a power amp more like it, instead of a rack format, what you see here is a pedal format. This isn't new, EHX had the .22 version out not too long ago. For those of us who don't quite understand what this means- the pedal amp allows you to power up a speaker (cab). Simple?