This was a recent delivery. I'm in the midst of trying V-Picks, as many as possible, in various sizes & manifestations. This one here is called the Mummy. The indentations there were not laser etched, they were tool grounded & you can feel the raw end product. The textured perimeter is what the manufacturer refers to as the ghost rim. The intention of which is to transfer some pick grip to the strings, the result- some friction induced bite into your picking. Shredders & grinders alike will appreciate this consideration.