Friday, March 18, 2011

Price watch

Epiphone issued a MEMO to its distributors recently for its revised instrument prices, the objective of which was to make them more accessible to buyers (price-wise). I've included two of Epiphone's best sellers here in Singapore, the LP100 & the LP Standard. Effectively, drawing from the new prices:
  • LP 100: SGD318.50
  • LP Standard: SGD510.40
I'm not demanding shops here conform to these revisions- NO. There are too many other considerations  to expect a corresponding change to be observed here. It'll be interesting to see any development(s) in prices pertaining to the Epiphone brand of instruments; let's keep watch if the effects of this price revision trickle down to our shores.

6 comments:

Anonymous said...

Bro, what do you think?
Will this tactical move from epiphone really help to depreciate other LP copies while the Epi LP was in the 800-900 range?

Seriously by marking the prices so low, their giving rallys and Ltds a run for their $$

subversion.sg said...

Epi has other upper tier models in the mean time, i see this as the reason they lower the prices, otherwise, those upper tier models run into the price brackets where the competitors' copies make more (buying) sense.

for those of us who know what to expect from Epi, the price revision isn't enough to make us switch camps :-) however, it'd be good news to newbies who aspire to own a Les Paul or players in need of good back-up units.

Kaiz said...

Why don't they revise the Gibson prices instead?

subversion.sg said...

because they are making money with them, he he...

Anonymous said...

where can i get them??

subversion.sg said...

the Epiphones at the new prices? nowhere. shops are still observing the current prices.

hope i won't get blamed for inciting a price reduction because nowhere in my post did i demand the Epiphones be priced like their counterparts in the USA...